Difference between revisions of "Joe Hawley Joe Hawley"

According to Joe, the album was "a spur-of-the-moment idea" in the summer of 2015 during a meeting in Nyack, NY.<ref name="JH2019I">[https://docs.google.com/document/d/1g7t-2gaQxO0wZ187M5epjiocUdbZs8alQysD7H71xPg/ 2019 Joe Hawley interview.]</ref> "Joe Hawley Joe Hawley" was suggested as a joke, the opposite of [[Miracle Musical|Miracle Musical's]] quite secretive nature, but it stuck.

Joe Hawley Joe Hawley was first announced on June 15th 2016 as a PledgeMusic fundraiser,<ref>[https://twitter.com/PMUpdates/status/743113678430556160?s=20&t=YO7Myk_pkIm8crLRJetjZg PledgeMusic tweet confirming Joe Hawley Joe Hawley's PledgeMusic release date.]</ref> where people could pledge money to help fund the album and receive rewards.<ref name="JHJHPMpage">[https://web.archive.org/web/20160618080254/http://www.pledgemusic.com/projects/joehawley Joe Hawley PledgeMusic page circa June 16th.]</ref> These rewards included a Joe Hawley branded clock, video call with Joe, Starbucks with Joe in Hawaii, a day of producing the album with Bora Karaca at the LaBORAtory, and a Joe Hawley branded kazoo.<ref name="JHJHPMpage">[https://web.archive.org/web/20160618080254/http://www.pledgemusic.com/projects/joehawley Joe Hawley PledgeMusic page circa June 16th.]</ref> On the day of its launch, the project raised 25% of its goal.<ref>[https://twitter.com/PMUpdates/status/743226914219900929?s=20&t=YO7Myk_pkIm8crLRJetjZg PledgeMusic tweet confirming the project was at 25% by June 15th. Twitter.]</ref>

Part of the PledgeMusic campaign was a series titled "Being Joe Hawley", a video series of both Joe Hawley Joe Hawley production and whatever Joe felt like filming on that day.<ref>[https://music.youtube.com/playlist?list=PLRKwaBipAMJd1lan2fEqFeOL88rlreG0i Being Joe Hawley YouTube playlist]</ref> Joe Hawley also made a website to promote the album<ref>[https://web.archive.org/web/20161029130732/http://www.joehawleyjoehawley.com/ The Joe Hawley Joe Hawley Website: joehawleyjoehawley.com, Archived at The Wayback Machine: October 29th, 2016.]</ref>, however the website became defunct in 2017<ref>https://web.archive.org/web/20171117193130/http://www.joehawleyjoehawley.com/ Joe Hawley Joe Hawley becoming defunct. Archived at The Wayback Machine: November 17th, 2017.</ref>

By June 18th the campaign would reach 83% of its goal.<ref name="JHJHPMpage">[https://web.archive.org/web/20160618080254/http://www.pledgemusic.com/projects/joehawley Joe Hawley PledgeMusic page circa June 16th.]</ref> On June 20th it finally reached its goal.<ref>[https://twitter.com/PMUpdates/status/745018462569824257?s=20&t=YO7Myk_pkIm8crLRJetjZg PledgeMusic tweet about Joe Hawley reaching its goal.]</ref>

On June 20th, 2016 an advertisement entitled "Joe Hawley Advertisement 1" was uploaded to the Joe Hawley YouTube page. It is a 48 second long humorous, cryptic, and obtuse advertisement for the album, featuring [[The Ad Twins]].<ref>[https://www.youtube.com/watch?v=a9mkAAmBJzY Joe Hawley Advertisement 1 on YouTube] Uploaded 20th July, 2016. (Accessed 11th November, 2020.)</ref>  

On July 16th, 2016 an addendum to the previous advertisement was posted to the YouTube Page<ref>[https://www.youtube.com/watch?v=cDs59wH6urQ Joe Hawley Advertisement 2 on YouTube.] Uploaded 20th July, 2016. (Accessed 11th November, 2020.)</ref>; and on July 27th, 2016 a third advertisement was uploaded, which revealed the title of the musical project to be "Joe Hawley Joe Hawley"<ref>[https://www.youtube.com/watch?v=U8NmQfWMErI Joe Hawley Advertisement 3 on YouTube] Uploaded July 27th, 2016. (Accessed 11th November 2020.)</ref>

After its initial release 'Joe Hawley Joe Hawley' could be obtained for free digitally through bandcamp, albeit without the tracks 'We Are In Space' or 'White Rabbit'.<ref>[https://web.archive.org/web/20170514174217/https://joehawley.bandcamp.com/album/joe-hawley-joe-hawley/ Joe Hawley Joe Hawley Bandcamp Page.]Archived at The Wayback Machine: May 14th, 2017.</ref> however the link to the Bandcamp page went down shortly afterwards.

On May 7th, 2017 a music video was uploaded to Joe Hawley's YouTube page for '[[Crazy F***]]'<ref>[https://www.youtube.com/watch?v=bFZPbqGYCKY Crazy F*** Music Video] Uploaded May 7th, 2017. Dir. Joe Hawley. Youtube. (Accessed 11th November 2020)</ref> and On June 22nd, 2017, an official lyric video for [[Rotary Park]] was also uploaded to YouTube.<ref>[https://www.youtube.com/watch?v=MnPbznlaLjg Joe Hawley – Rotary Park (ft. Zubin Sedghi). YouTube Video.]Uploaded June 22nd, 2017. Dir. Joe Hawley. YouTube.</ref>

On 11th November, 2020 the album was uploaded to Apple Music, and Spotify<ref>[https://open.spotify.com/album/08z0DTL9x4HC7RihhahLat?si=8sJtRIfpTW67O6Wj3eO2UA Joe Hawley Joe Hawley on Spotify] Joe Hawley Joe Hawley. Joe Hawley. Spotify. Digital Album. November 11th, 2020.</ref> with [[Aristotle's Denial]] being the only reversed song.<ref>[https://www.facebook.com/joehawleyjoehawley/posts/1044630959284028 Joe Hawley Joe Hawley Facebook Post] "uh oh". Joe Hawley Joe Hawley Facebook Page. Facebook. November 11th, 2020. (Accessed November 11th, 2020).</ref> In addition, there were a number of changes to song titles, with [[Crazy F***]] being listed as 'Crazy Food', and with more features added to the titles. 'White Rabbit' has also been removed from the 2020 version.<ref>[https://music.apple.com/us/album/joe-hawley-joe-hawley/1539698156 Joe Hawley Joe Hawley on Apple Music.]Joe Hawley Joe Hawley. Joe Hawley. Apple Music. 11th November 2020. (Accessed 11th November 2020).</ref>

More than a year later on March 13th 2022, Joe Hawley Joe Hawley was removed from certain streaming platforms and it is unknown why it was removed altogether. Joe is known for removing songs off of streaming services however, like with [[Variations On A Cloud]] almost every September 11th. When asked about it, Joe stated "dunno".<ref>[https://web.archive.org/web/20220313230359/https://twitter.com/wHaleJoey/status/1503094603595272192?s=20&t=MSuTT-Cz4Y-gVTJkBswTaw Joe Hawley tweet]</ref> The Album appeared back on Spotify on April 1st, 2022.